Books Posts

Elevate Your Sales Game: Exploring Downselling Innovations

I trust you’re finding value in our weekly insights into the 12 Habits of Highly Profitable Businesses. Last time, we delved into the pivotal role of Nurture Campaigns. Today, let’s shine a spotlight on Downselling. Downselling is a strategic maneuver where,... Read More »

80% of Sales Happen Here: Decoding the 5th to 12th Touch Points

In the world of sales and small business ownership, the critical factor often lies not in the initial lead generation but in the subsequent follow-up. It's a common tendency for entrepreneurs to fixate on acquiring leads, neglecting the reality... Read More »

Crafting an Irresistible Offer: The Cornerstone of a Successful Marketing Campaign

The past fews weeks, we’ve focused on the topic of Lead Generation.  Specifically, last week we covered the importance of Digital Marketing.  Now that we’re creating Leads within your business, the next couple of weeks, I want to transition... Read More »

Strategic Internet Marketing: Navigating the Six Essential Avenues

Last week, we continued on the topic of Lead Generation with the importance of Joint Ventures.  Today, I want to continue with Lead Generation covering the topic of Digital Marketing. Content Marketing: In the realm of business expansion through the... Read More »

Unlocking Revenue Streams: The Power of Joint Venture Partnerships

Last week, we began to cover the process of Lead Generation.  Today I want to continue with the importance of Joint Ventures. Joint venture partnerships (JVs) have become an integral aspect of modern business strategy, allowing two or more... Read More »

Navigating the Maze: A Guide to Effective Small Business Lead Generation

A few weeks ago, I posed a question about the barriers hindering your progress – be it time, money, or relationships. I also hinted at the upcoming exploration of these barriers through a 5-part profit framework and the unveiling... Read More »

Market Dominating Strategies: The Blueprint for Business Growth

In my prior post, I posed a question about the barriers hindering your progress – be it time, money, or relationships. I also hinted at the upcoming exploration of these barriers through a 5-part profit framework and the unveiling... Read More »

Is Lencioni’s The Five Dysfunctions of a Team outdated?

I’ve been in a couple recent conversations where the question has been asked, “Is Lencioni’s The Five Dysfunctions of a Team outdated?” Lencioni’s The Five Dysfunctions of a Team was first published in 2002 and has since become a... Read More »

The Art of Getting Things Done

Over the last few weeks, I’ve had a few questions around a process I use from the book, Getting Things Done – The Art of Stress Free Productivity by David Allen. Today, my intent is not to go into... Read More »

How am I different as a leader?

With year end being a time of reflection for many, I thought I’d share a personal reflection of myself as it relates to characteristics of leadership.  Looking back now close to 10 years ago in my corporate experience versus... Read More »