Business Posts

Waste Not, Profit More: Strategies for Cost Optimization

I had some tremendous response to last week’s communication where we touched on Beyond Fear:  Embracing Price Increases for Business Growth.  It seems I struck a cord with many having fear with this topic.  Today, let’s delve into Cost Cutting,... Read More »

Beyond Fear: Embracing Price Increases for Business Growth

I hope you were able to enjoy the Solar Eclipse.  It was truly an event of a lifetime.   In our last communication, we touched on Upselling and Cross Selling.  Today, let’s delve into Increasing Prices, an area some have the... Read More »

Beyond the Initial Purchase: Leveraging Upselling and Cross-Selling for Growth

In our last communication, we touched on Expanding Products and Services.  Today, let’s delve into the concept of Upselling and Cross Selling. In the realm of business growth and revenue generation, two potent strategies stand out: upselling and cross-selling. Let’s... Read More »

Strategies for Success: Expanding Products & Services

I hope you’re finding our weekly insights on the 12 Habits of Highly Profitable Businesses valuable. Last time, we explored Downselling. Today, let’s delve into the concept of EXPANDING PRODUCTS & SERVICES. Expanding your range of products and services can... Read More »

Elevate Your Sales Game: Exploring Downselling Innovations

I trust you’re finding value in our weekly insights into the 12 Habits of Highly Profitable Businesses. Last time, we delved into the pivotal role of Nurture Campaigns. Today, let’s shine a spotlight on Downselling. Downselling is a strategic maneuver where,... Read More »

80% of Sales Happen Here: Decoding the 5th to 12th Touch Points

In the world of sales and small business ownership, the critical factor often lies not in the initial lead generation but in the subsequent follow-up. It's a common tendency for entrepreneurs to fixate on acquiring leads, neglecting the reality... Read More »

Crafting an Irresistible Offer: The Cornerstone of a Successful Marketing Campaign

The past fews weeks, we’ve focused on the topic of Lead Generation.  Specifically, last week we covered the importance of Digital Marketing.  Now that we’re creating Leads within your business, the next couple of weeks, I want to transition... Read More »

Strategic Internet Marketing: Navigating the Six Essential Avenues

Last week, we continued on the topic of Lead Generation with the importance of Joint Ventures.  Today, I want to continue with Lead Generation covering the topic of Digital Marketing. Content Marketing: In the realm of business expansion through the... Read More »

Unlocking Revenue Streams: The Power of Joint Venture Partnerships

Last week, we began to cover the process of Lead Generation.  Today I want to continue with the importance of Joint Ventures. Joint venture partnerships (JVs) have become an integral aspect of modern business strategy, allowing two or more... Read More »

Navigating the Maze: A Guide to Effective Small Business Lead Generation

A few weeks ago, I posed a question about the barriers hindering your progress – be it time, money, or relationships. I also hinted at the upcoming exploration of these barriers through a 5-part profit framework and the unveiling... Read More »